Compare — Free vs the $499 Lead Engine vs $259 Visibility

Exactly which plugins are in which bundle, what each one does, and when the free version is genuinely enough. One-time pricing, lifetime licence, nothing recurring.

Which one is you

  • Livable Forms, free forever — you want to stop losing the leads your site already gets.
  • The Livable Lead Engine, $499 once — you get enquiries and lose them on speed, detail, or follow-up.
  • Livable Visibility, $259 once — nobody is finding you in the first place.

Is the free plugin a trial?

No. Livable Forms is free permanently and has no licence layer at all — no key, no activation screen, nothing that expires. Unlimited quote forms, photo uploads, instant ballpark estimates and a lead dashboard. If it does what you need, that is a finished outcome.

Why pay $499 when the free one captures leads?

Because capturing the lead is not the part you lose on. The free plugin puts the enquiry in your dashboard; the Lead Engine gets a priced quote back out — photos read into three tiers you approve in one tap, the customer books a slot, and CRM, Reviews, Chat and the AI voice callback all work the same lead afterwards. If your enquiries already turn into jobs, you do not need it.

Do I need both paid bundles?

No, and most people should not buy both at once. The Lead Engine is for turning visitors into priced jobs. Visibility is for being found in the first place. If you get traffic and lose the jobs, start with the Engine. If nobody finds you, start with Visibility.