What is schema and do I really need it?

Schema is structured data that labels parts of your page, like the business name, phone, and service area. You do not strictly need it, but it removes guesswork for AI and search systems and makes your details much easier to read and reuse.

Does a FAQ page actually help with AI search?

Yes. AI assistants answer questions, so a page built around clear questions and direct answers maps closely to how they work. A good FAQ gives the model ready-made answers it can pull from.

Can I do this on my existing WordPress site?

Yes. These are content and structure changes you can make on any WordPress site. A tool like Livable Geo automates the schema and structure so you can focus on writing clear answers.

Make Your Contractor Site Visible to AI

Practical steps to get your contractor website read and quoted by ChatGPT, Perplexity, and Google AI Overviews using structured content, schema, and FAQs.